eBay cheap listing day strategy

CATEGORY: News

eBay have redesigned the concept of the “cheap listing day” to prevent the site from being flooded with tat during the Christmas shopping season.

5p to list with Gallery is a saving for everyone, but is obviously a bigger saving the more expensive your item. A 15p listing fee gives no saving at all if you’re listing something under £5.00 in value. It looks very much like eBay want to fill the site with higher ticket items; products with a price of £100.00 or more will benefit most from this next CLD.

It’ll be interesting to see if sellers select ten day listing periods – almost the de facto standard for CLDs. That would have auctions ending on the third Friday before Christmas: right in the middle of office party season! A seven, five or even three day listing period for those really hot items would be a much better bet.

With eBay really pushing to make sure their shelves are fully stocked for Christmas shoppers, we’re betting there’ll be a least one more CLD before Christmas too: make sure you keep an eye on our Cheap Listing Day calendar!

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