Another scalp for eBay's collection

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Could this be the answer to eBay’s ticket selling problems? An announcement is expected any minute that they have purchased online ticket exchange Stubhub.

Stubhub facilitates buying and selling of tickets, with transactions backed by its own guarantee. Crucially, the company’s partners include major sports teams, as well as media companies including AOL. They promote themselves as being about fans selling to other fans, but also run a large seller program, “designed for Professional Ticket Resellers and users that carry a significant amount of ticket inventory that span across multiple events and genres”.

There clearly is a resale market for tickets, whether venues and fans like it or not, so it makes sense for eBay to try to work with event organisers, ticket resellers and fans to everyone’s mutual benefit. This US-based acquisition could be the beginning of something very interesting.

Story shamelessly stolen from Fruity.

2 Responses

  1. I think this will be a good deal for eBay. Be prepared to see more of this type of smaller deal rather than more Skype sized deals.

    The buzzword at eBay right now is TSE (Tailored Shopping Experience) I look forward to seeing more of these sites.


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