Move over Lumberton NJ, here comes the UK

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It’s official, the UK are the biggest eBayers in the world, with over £50 per head of population spent on the site annually. Last November, eBay launched a US wide search to find the most active eBay community and Lumberton, New Jersey was declared the winner. Now however the two biggest eBay communities – the US and Germany – are lagging behind the UK in market penetration.

It’s easy to bring in good results when you have a large territory to cover, although is actually growing more slowly, 17% growth compared with 32% growth internationally. The small size of the UK market in comparison to the US, shows we’re actually leading the way for the other eBay marketplaces to follow.

It’s just a shame that eBay persist in treating the UK site as a test bed for



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