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Bids out for the lads

After the last eBay advert which was firmly playing to female stereotypes, we now have one for the boys with records, golf clubs and a Scalextric to be sold.

Though ostensibly aimed at those clearing out their lofts, the underlying message really seems to be for buyers here: what could be more reassuring, after all, than the thought that once they’ve finished with their new purchase, they have a ready-made forum to sell it on to the next buyer?

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