PayPal is possibly one of the most recognisable brands on the Internet today with over 140 million account holders using their payment services. They’re in the process of updating their website to a blue/grey look and have now revealed they’re getting a new logo as well!
The familiar outlined PayPal logo that every one has grown used to will be retired, the replacement comes in comes a two shades of blue.
I’m not certain that I like the new logo, but I guess it’ll grow on me. More to the point thousands of sellers who host the logo on their own servers will hate the change as they’ll have to update all instances of it on their websites. Google finds about 457,000 copies of the PayPal logo and I’m betting it’ll be years until the old one finally disappears from websites.
I wonder how many thousands they spent getting rid of the outlining? (I’d’ve sent em a bottle of tippex for free if they’d let me off my fees for the rest of the year :-D)
Just in case anyone’s forgotten what the old logo looks like already……
Thanks Chris I had forgotten already. 🙂
This new logo really speaks to me 🙂
I wonder why companies spend money on things like this…?
It seems such a waste of resource 🙂
Mark, I think it’s probably just part of their overall redesign, which I think has improved the site.
Well, I guess that explains the server downtime a few weeks back
oh so my 3 rolls of packing tape are now completely worthless now 😉
Hang onto ’em Michelle – in 5 years time you could eBay them as nostalgic momentoes :))
So PayPal have now rolled out the new logo and updated their favicon…. how long will it take to update all the eBay hosted images sprinkled on hundreds of pages across the site not to mention every single auction listing that accepts PayPal 😯
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