Terapeak: free research tool for eBay sellers

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I’ve been meaning to take a look at the various research tools available for eBay sellers for a while, so when the nice people at Review Me offered me a paid review, I was more than happy to take part.

Terapeak is a free tool which helps sellers determine the best listing strategy for their items on eBay.com. For any keyword you input, you can see a sample of 100 eBay items from the last 30 days, and the maximum, minimum and average prices: it’s pretty easy to see at a glance whether you’re going to achieve your desired price for any given item. I particularly liked the average shipping price tool, which told me that my own shipping price can be increased a little and still look cheap.

One question that new (and established) sellers often ask is when is the best time to have your listings ending: Terapeak will tell you this too, as well as how listing upgrades such as Gallery affect sell-through rate. You can compare auctions with buy it now, multiple item listings and store inventory, find out which category is more likely to sell your item, and what duration of listing you should choose. If you’re stuck on writing a good title, the title builder helps you choose the most popular keywords to populate that most-important space.

Unfortunately, the free access information only covers eBay.com. eBay UK, France, Germany, Canada, Australia and .com Motors are also available, but for full information on those sites, you will have to upgrade to the paid-for version, starting at $24.95 a month, though you can get a sneaky peak at some of the info available (minimum, maximum and average prices, and average shipping) via the title builder. The upgrade also gives you such interesting information as eBay’s hottest categories, the top sellers in each category and the ability to research specific sellers, and two years’ worth of category trends so you can easily see seasonality.

Because it makes so much information available, Terapeak feels a little complex at first, but within a few minutes of playing with it, it becomes very obvious just how easy it is to uncover a huge amount of very useful data. If you’re a seller on eBay.com, it’s certainly worth setting aside an hour or two to look over your own categories and see what you can find: I’ve been both surprised and pleased at what I’ve discovered.

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