, designed by Carelle.
For each of award ceremonies – the Golden Globes, Sundance Film Festival, Screen Actors Guild Awards, Red Carpet Compact and Tribeca Film Festival – L’Oréal will present an award and then auction an identical , to raise funds for Ovarian Cancer Research Fund.
It’s no surprise that a company such as L’Oréal would use eBay for high profile charity auctions, nor that they’d use the auctions as a chance to plug their About Me page to plug their entire range of products.
What is a surprise is that L’Oréal have chosen to work with eBay at the same time as they’re suing them in several European countries having claimed that up to 60% of perfumes sold using its brand names on eBay are fakes.
20 Responses
Not sure who is getting the last laugh here, it’s quite bizzare.
#1 I can just imagine it…..
eBay: “Yes your honour we do have a few sellers of L’Oréal products and one of them is…. errmmmm… well it’s L’Oréal your honour”
Judge: “So L’Oréal, you’ve got a problem with these people selling your stuff?”
L’Oréal: “Well, it’s a dodgy site full of fakes innit. We don’t want our upmarket product associated with it cos we want to control the market and have our slap sold by wanna be models in fancy department stores.”
The words a*se and elbow come to mind…
Not much baffles me, but this one has me licked 😆
I am wondering if L’Oreal selling on eBay is part of the larger “makeover” of the site’s image?
😉
Ebay is a good venue if you can control the sale of your products on their completely.
Which is not unreasonable when fakes abound…
I do hope they are not available to France we wouldnt want them getting removed would we?
#5 Thing is in the court case L’Oréal assert the problem is fakes, but the controls they are demanding are quite obviously in order to control the market. They’re demanding that NO L’Oréal products be sold on eBay.
That means even if you were given a L’Oréal product for Christmas which you don’t want you won’t be able to re-sell it on eBay.
sod L’Oréal:
what about the people with ovarian cancer
Tbh I don’t really like L’Oreal, a bit to fragrant for me, I prefer to mosturise with Nivea so this doesn’t really effect me.
#9 Normal thing with big companies, it’s not about the charity – that’s just incidental to flogging their wares.
L’Oréal could quite easily simply write a cheque to the Ovarian Cancer Research Fund. Over all it’d probably cost them less than what running the auctions and providing the items for sale will, so the charity would actually be better off.
However, having an auction is much more newsworthy, will get much more press publicity, and will get many more eyeballs on their auction and about me page where they can remind people to buy their products.
I’m not saying it’s wrong to run the auctions as the charity still benefits, I’m just surprised that L’Oréal want to be associated with eBay seeing as they’re doing so much in the European courts to dis-associate themselves.
11
exactly ! charity is usually about business, profit, and self interest, and little to do with suffering and need
“L’Oréal, the French perfume company, are honouring Hollywood’s most talented women with a collection of compacts, designed by Carelle” – hmmm… maybe someone could honour L’Oreal by auctioning a collection of decaying animals who have died in agony so that their cosmetic products could be tested?
We don’t want our upmarket product associated with it cos we want to control the market and have our slap sold by wanna be models in fancy department stores.
carpetcleaningcoop.com
Well, I think that maybe someone could honor L’Oreal by auctioning a collection of decaying animals who have died in agony so that their cosmetic products could be tested? What do you think?
#15 why do you keep copying previous posts? or are you just not reading the thread at all.
No bids on their current auction and their first auction sold for 860 USD. It’s looking like a non-event and ebay are laughing at them.
They have a spot on the Homepage but it’s only as part of a rotation with people flogging photos of the stars and the like.
Must admit, my 70s RadFem rage surfaced a bit at the thought of “recognising” Wimmin of Worth by giving them a compact. That’s Hollywood though.
L’Oréal 😈
eBay should pull the listings 👿 only joking 😆
Ooops, not even one bid for it! Maybe someone should tell L’Oréal to try $0.99 no reserve instead of a $500.00 start price?
(Or would that cheapen the product 😈 )
Oh dear, never mind.
And their next auction has started and fortunately someone has already bid on it.