In a thread on the UK discussion boards, eBay have revealed two new features which will be available to sellers later this year.
Flexible discounts for buyers
Currently on eBay the only discounts you can give are on the postage costs. eBay are working on a concept to allow you to offer “Spend £100 and get 10% off” or “Buy 3 items and get the cheapest one for 30% off” type promotions to your buyers.
This should be welcome news for sellers who offer “free” postage (or as we all know list with prices including postage ;-)) as they will be able to offer discounts to buyers for multiple purchases.
This new feature will allow you to offer discounts over and above discounting the postage charges and eBay expect to launch a first version of this in UK in the second half of the year.
eBay are working on a feature to allow sellers to create product bundles and associated item discounts. We spotted product bundles being tested on eBay.com back in April 2010 and is the best cross promotion tool I’ve seen on eBay.
Product bundles will enable sellers to set up cross-selling relations between their items and attach discounts to bundles and for buyers it means you can purchase accessories direct from the view item page you’re about to buy the main product from.
A UK pilot for product bundles will start in a few weeks time and eBay hope to launch the first version of this tool for all sellers at some point in the late Spring this year.