Facebook has been bit of a mystery to me, or at least how to make money out of Facebook is. Should you be trying to sell on Facebook, use it to engage customers, or simply use it as a customer support network? Many of the online retailers I speak to are still trying to figure out how to monetise Facebook as well.
If you’re still trying to figure out how to make Facebook work for your business then read Does ROI Exist on Facebook? Measuring your social revenue by Lace Llanora on The Wholesale Forums. This discusses how to track if your Facebook efforts are paying dividends with customers buying from your website.
To help you further The Wholesale Forums have published an eBook “Does your Business need to be on Facebook“. They’ve kindly agreed to allow all TameBay readers to access the Facebook eBook for free for a short while so download today whilst it’s available.
If you’ve had success driving business from Facebook to your website let us know either in comments below or if you’d like to write a guest post on how you use Facebook for your business just get in touch 🙂
12 Responses
I’ve just set up my first Facebook page as I’m making the switch from eBay to my own website.
Besides asking friends to join, I’m struggling to get new people to the page and comment. Can you suggest any ways to encourage more people to comment?
eBook looks very nicely done. Haven’t read it all yet but have it downloaded. Forum could come in handy for new suppliers, too.
Matt.
We used to do weekly competitions with a free DVD as a prize. Got up to 1000 odd friends / likes in no time at all. HOWEVER in 3 months (Q4 2010) had 1 sale….. Not bothered with facebook since
Cheers Bryn
We are finally seeing good results from facebook, tracked sales on the website from it and good use of discount codes that have just been used on facebook.
It takes a while to get the hang of it, I don’t think anyone can have a page, have 1000’s of followers and sales overnight (unless your a big brand).
I would suggest looking at competitions (as long as they are in the rules of facebook)this does help increase a fan base.
This is a link to a post I wrote on the forum. Its all you need to do to link your website listings to a free Facebook shop.
https://tamebaynew.wpengine.com/forum/viewtopic.php?f=12&t=4829