Don’t wait until it’s première tonight on UK Television, see eBay UK’s new TV advert shown for the first time right here on Tamebay.
I have to say I like it, it shows new products covering eBay’s fastest growing categories – Technology, Fashion, Home & Garden and Motors with the message “No matter what you want it’s right here!”
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11 Responses
Which channel and what time ?
What I think is quite clever here, from a money perspective, is that they have managed to create an ad which isn’t UK specific and with a new voiceover and different captions can presumably be used all over Europe. That makes a great deal of sense to the bean counters.
The chap also slides down into what would be the passenger seat of a UK VW…but the driving seat elsewhere on the continent. Or am I reading too much into this?
He should have worn a Batman outfit for the last scene.
When you consider that most of the most successful adverts currently airing on TV contain Humour I tried very hard to find any humour in this advert. In fact it is very forgetable. So marks out of 10. Well after giving it a lot of thought I give it 2.
Where was the rubber chicken?
I like their choice of music for the sound track.
Saw the advert on the Australia/Sri Lanka ODI Cricket this morning about 08-30. Still not overly impressed but it might grow on me.
Great ad – hits alot of target segments
5 out of 10. No humour. No viral link-in or social aspect. Aesthetically pleasing, but average viewing. And no nod to collectibles, etc.
THAT SAID
I manage a category-leading shop selling fitness equipment and we had our best ever day (just out of peak season), by a VERY clear margin, the day this ad ran…
I eat my words