Christmas Chicken! When will you despatch your last seasonal order?

No primary category set

The timing of Christmas this year is a little unhelpful for the ecommerce seller. As it lands on a Wednesday, taking the call of when you’ll despatch your last parcel before the 25th and still ensure a pre-Christmas delivery is a bit of a headache. It’s that weekend that’s the problem.

Royal Mail will guarantee delivery first class post up to and including Friday. But even then, don’t bank on it. They’re also still offering Special Delivery on Monday 23rd… but you’ve gotta hope the buyer is in. Other carriers and couriers will vary.

What are you planning? My view would be anything sent after Thursday is cutting it a bit fine and means squeaky bum time.

As an aside, this is where Click & Collect does come in to its own. As just one example, I noticed on the Marks and Spencer website today that you could still order next Sunday and Monday before noon and pick up in your local store on Christmas Eve. This doesn’t extend to food but for last minute shoppers it is a tempting proposition.

22 Responses

  1. We are making Friday at noon the final cut off and upgrading all second class orders to 1st class and then we will shut down until the 3rd because realistically the orders are very unlikely to get there in between. I just hope ebay helps with the feedback and DSR because there will be several people to give 1 and 2 stars for dispatch time.

  2. I’m sending out orders today, then closing until 6pm on December 24th. I’m upgrading all orders to 1st class.

    Recent experience says that’s it’s just too much hassle to stay open longer, but I know some who trade right through.

  3. We’ll be posting Friday and then the final post Monday morning, then we are done.
    To be fair, we haven’t had that many people message who want it before Christmas, maybe, people are just buying for themselves now?

  4. We are continuing throughout, there will always be the muppet who places the order on xmas eve and wants it the following day. Christmas Day is a big one for us too, we sell a lot while people are letting their turkey settle! We are back in after boxing day, through until NYE.

    The internet never sleeps but I guess we should at some point!!


  5. Many of our items could be given as gifts. So you may be surprised to know that we are shutting down today. From experience I don’t want the trouble and bad feedback if little Johnnie or a beloved wife don’t get their pressies delivered for Christmas because of Royal Mail or a courier failing (or the buyer being out). Good luck to those who trade straight through.

  6. The big job for us is filling out the royal mail claim forms for Failure of Service. Of 10 First Recorded sent last week, only 1 shows as delivered on thier website. Whilst the service is not guaranteed, they have to prove delivery and signature was next day as advertised, regardless of the nonsense they state, that is the service they entered contract for.

  7. Shutting down ebay this evening. Website and Amazon will remain open.

    The DSR system means that it is not worth the risk of a few 1/2*’s on profile for items that are received late.

    Opening again 24th evening, however I do worry that buyers won’t be sufficiently aware that if they order anything on 24th/25th or 26th the earliest they will get it is Saturday 28th with RM and it is likely that many won’t turn up until Monday 30th. That means for someone ordering on 24th evening it could be that they have to wait 5-6 days before getting their delivery by RM 1st. God forbid the INR and 1/2* issues that might arise from this.

  8. I’m closing all Ebay listings down on Friday at noon and that is me until January 6th. On a personal note I’ve ordered a few things last last that I still hope will arrive before XMAS. After seeing the courier is Yodel this may be false hope.

  9. NOV 30th, is our last date for despatch, Sod Christmas,
    Santa Claus needs assassination

  10. Closing stores for Xmas? That’s odd. Never even thought about closing the store and doubt I ever will. Surely the profits are worth the headache which is why we are in all in this game in the first place, no?

    Seems crazy to turn off your money supply!!!

  11. Christmas has nothing to do with the birth of ‘Jesus’ or indeed anybody else. It was a convenient Pagan Mid Winter Celebration that the Christians took over just as many of the early Churches were built on earlier Pagan sites.

    Most Religions around the World have a Mid Winter Ceremony of some sort or other and any Religions based South of the Equator it is of course their Mid Summer. So they are likely to have a convenient ceremony as well.

    After all the shortest day North of the Equator is December 21st and that date South of the Equator is the longest day. Most Religions have some sort of ceremony that celebrates that fact.

    So just about every Religion has at this time of year a ceremony that involves the giving of presents and getting drunk. They might not call it Christmas but there is something convenient. So there is a lot to say for being happy to sell anything and everything to anybody who wants to buy.

  12. .
    Just arrived & popping down for 1/2 hour on the beach before the sun goes down, oh’ for sunny Barbados….

    Think that answers the question nicely.

    PS: Nice seasons greetings to everyone….!!

  13. And so it begins. We already have our first unhappy ebay customer who ordered yesterday 1st class and hasn’t received it today! Not looking forward to dealing with this. Normally eBay offer to help with low DSR on bank holidays and strike days etc. Any word on if they will do the same over Christmas and New Year period?

  14. well we were shipping next day / special delivery / 24hr courier all day today. and our last pickup was about an hour ago. (4.30 – 5pm)
    also already had our first complaint – “i just got an email from eBay saying this might not get delivered until after christmas!”
    “okay, when did you order it?”
    “today, but i paid an extra £3. thats ridiculous, its a present”.


Royal Mail July 2024 Price Update

Royal Mail July 2024 Price Update

Kretinsky Royal Mail takeover progresses - Will we see Rico back?

Royal Mail sale agreed pending regulatory approval

Ofcom late delivery investigation into Royal Mail results in Royal Mail £5.6m fine for not delivering on time

Ofcom investigates Royal Mail’s delivery performance

Royal Mail hits first milestone in rollout of renewable fuel

Royal Mail hits first milestone in rollout of renewable fuel

Kretinsky Royal Mail takeover progresses - Will we see Rico back?

Kretinsky Royal Mail takeover progresses – Will we see Rico back?

ChannelX Guide...

Featured in this article from the ChannelX Guide – companies that can help you grow and manage your business.


Take a look through a selection of the latest articles on ChannelX

Register for Newsletter

Receive 5 newsletters per week

Gain access to all research

Be notified of upcoming events and webinars