If you are looking to expand your ecommerce business in 2014, you have numerous options. One could be to look at increasing your exports and another might be to explore other marketplaces.
La Redoute could be one opportunity you consider that combines both options: it’s a French marketplace with over 10 million customers globally.
To help you assess La Redoute, ChannelAdvisor have put together a one page primer with all the top-level information you need to know about the marketplace. It answers two key questions:
– What is La Redoute and La Redoute marketplace?
– Why use La Redoute marketplace?
Needless to say, this ChannelAdvisor push is related to the fact that they have recently added an integration to their multi-channel software that plugs into La Redoute.