Creative Content Convinces Online Shoppers to Buy

SLI Systems have published a free downloadable that looks at how online shoppers are influenced by online content. Creative content can make your site’s shopping experience so compelling that customers will come back time and again – instead of going to competitors’ sites or Amazon.

E-commerce sites like e.l.f. Cosmetics, FTD, King Arthur Flour, Kidrobot and Home Depot have discovered how to use content to draw visitors and convert them to buyers. Learn their best practices, along with practical tips to create engaging content such as:

  • social media posts
  • blogs
  • videos
  • FAQs
  • how-to-articles
  • recipes
  • infographics

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