Some news caught my eye today that PoundSeller has now added Ebuyer products to increase the choice of electronics and computer goods. You probably haven’t heard of PoundSeller, it’s a small start up marketplace which charges a single £1 to list an item with zero final value fees.
It’s a small site and to be honest I’ve been reticent in writing about them as I didn’t see the value compared with established marketplaces such as eBay and Amazon. I don’t know their sales figures and don’t even know how they compare with eBid, but what I can do is compare their inventory levels with Rakuten.co.uk.
Rakuten has now been established for four months and had the big advantage of a rumoured £20 million launch budget along with established buyers and sellers to migrate from Play.com. On the face of it they should be wiping the floor with PoundSeller, so let’s look at the numbers:
Rakuten vs Play.com vs PoundSeller.co.uk Inventory
|Pets – Cats||456||497||1,607||7,200|
|Women – Footware||3||148||13,394||28,136|
|Home & Garden – Cookware||463||651||14,251||346|
|Baby – Pushchairs & Accessories
(NB No actual pushchairs listed)
It’s pretty obvious to me, that even with the integration of Linnworks (which means any Linnworks retailer could list all their product on Rakuten.co.uk at the click of a button), sellers simply aren’t embracing Rakuten. Rakuten’s inventory growth over the past four months is close to zero. That means that whilst Rakuten might be able to drive traffic from Play.com, when buyers arrive on the site there’s nothing there for them to purchase in most categories.
PoundSeller might be small, but as a buyer would you prefer to arrive on a site with a range of stock to purchase, or a site that looks like a ghost town with the tumbleweed drifting past?
Currently we couldn’t recommend that you invest in listing on PoundSeller, we’ve no visibility of their sales and their traffic rank doesn’t in our opinion justify the time and monetary investment. What is sad is that it’s even harder to recommend Rakuten as a place to buy from and we’re still waiting for merchants to adopt the marketplace and get their stock listed. Even one reasonable sized seller in each category would boost the available inventory massively and if you get in early there’s an opportunity to dominate your chosen category.
If you have listed on Rakuten what are your sales like? And if you haven’t signed up yet what are you waiting for and what would convince you that it’s a site worth investing in?
Finally… does anyone list on PoundSeller.co.uk? If so we’d love to hear how sales on the site are doing. If you would like to try out PoundSeller they’ve given a promo code for Tamebay readers – TAMEBAYPROMO for 50 free listings.