Optimizely workshop – Mapping Your Online Personalisation Strategy, London: 14/10/15

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Optimizely will be leading a workshop at Internet Retailing Conference on Wednesday with a focus of developing your own online personalisation strategy.

Here’s what they say of the free event: “The one-size-fits-all web is dead and today’s online retailer knows this better than anyone. Leading companies like Amazon have thrived because they have made personalisation a key pillar of their online strategy. Personalising experiences on websites and mobile not only presents a massive opportunity to increase revenue but has become a requirement. In this workshop, we will explore tactics for discovering your high-value audiences, crafting tailored experiences, and quantifying the impact on your key business goals.”

Find out more on the event’s webpage.

To attend this free workshops you need to be registered as a Conference Delegate and Exhibition Only Visitor. Register your interest by ticking the workshop boxes on the online registration form
when you register for the event.


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