Amazon India’s 3 day Great Indian Sale

No primary category set

Screen Shot 2016-08-10 at 16.24.32Amazon is betting big on its two year old operations in India and the latest extravaganza has been a three day Great Indian Sale and it looks like it has gone off rather well.

Amazon founder and CEO Jeff Bezos believes India to be the next trillion dollar market and it is vital that Amazon is at the centre of this burgeoning, emerging ecommerce arena. Diego Piacentini Amazon’s SVP for international retail says: “The size of opportunity is so large it will be measured in trillions, not billions—trillions of dollars, that is, not rupees. We know that in order to win in India we need to do things we have never done in any other country. We need great people, a great platform, and honestly, a lot of money.” Incidentally, Mr Piancentini is Amazon second biggest individual shareholder after Bezos himself.

Think of the Great Indian Sale as rather like a Prime Day as seen in the UK and US. There’s a marketing and PR push promoting dozens of deals to get people clicking and buying.

It’s coming to an end now and the selection is looking rather thin but looking back over the last few days there was a decent selection and what looked like excellent deals. With India of such strategic importance to the future of Amazon it looks like they’re making headway.

RELATED POSTS..

How to push your Amazon Products straight to Google Shopping

How to push your Amazon Products straight to Google Shopping

ChannelX UK Amazon Sellers Report 2023

ChannelX UK Amazon Sellers Report 2023

Amazon launch Second Chance Store in London

Amazon open Second Chance Store in London

Amazon AI Ready initiative to train 2m people

Amazon AI Ready initiative to train 2m people

Amazon Black Friday Cyber Monday Week 2023

Amazon sold one billion items in Cyber week

ChannelX Guide...

Featured in this article from the ChannelX Guide – companies that can help you grow and manage your business.

Latest

Take a look through a selection of the latest articles on ChannelX

Register for Newsletter

Receive 5 newsletters per week

Gain access to all research

Be notified of upcoming events and webinars