Facebook Messenger bots can now accept payments from customers from within the Messenger app.
The new feature that allows users to make payments is one part of the Messenger platform update to version 1.2 announced on Monday.
Facebook Messenger bots can now accept payments from customers without making them leave the Messenger app, said Messenger VP David Marcus.
Also new today: “Bot ads will soon be placed in the News Feeds of Facebook users, Marcus said, extending the discoverability of bots on Messenger. This month, we’ve begun to roll out Messenger as a destination for News Feed ads. When advertisers select Messenger as a destination for News Feed ads, they can use any call-to-action in their ad, such as ‘Shop Now’ or ‘Learn more’ to link to Messenger. All clicks on those News Feed ads will directly open up a Messenger thread,” You can read more here.
