The long-term impact of automated pricing on Amazon sales

No primary category set

Xsellco have undertaken some interesting research on the longer term impact of repricing on Amazon. Their analysis found that online sellers who automate pricing on Amazon see an increase of 145% in weekly sales over a 30-week period.

In a report, they outline four stages of growth under automated pricing – Immediate Impact, Accelerated Sales, Sustained Growth and Longevity. There’s no real surprise that you see an immediate sales growth when you start repricing, what’s much more interesting is the longer term effects.


58% of the repricing rules set by sellers in the study focused on the fulfillment method – with the prevalence of Fulfilment by Amazon this is to be expected. he other 42 percent of rules used included: Buy Box ownership; Free shipping; A competitor’s location; Stock levels; and If there are no competitors.

What the report doesn’t touch on is any increases in sales that may be attributable to sales velocity, feedback, product reviews and other metrics Amazon uses to determine who wins the buy box.

The research is based on the first 30 weeks sales growth of 368 retailers who started using XSellco Price Manager in 2015. You can download the full report from the Xsellco website.


Amazon Automate Pricing now tracks retailers

Amazon Automate Pricing now tracks retailers


Why ChannelUnity’s Velocity Repricing is the latest must have ecommerce tool for online retail


Expert Repricing techniques and how to find products with less competition


New Automated Pricing Rules for Amazon Business discounts


Tamebay Live 1:30pm today: Google Campaigns Masterclass

ChannelX Guide...

Featured in this article from the ChannelX Guide – companies that can help you grow and manage your business.


Take a look through a selection of the latest articles on ChannelX

Register for Newsletter

Receive 5 newsletters per week

Gain access to all research

Be notified of upcoming events and webinars