Winning back abandoned carts

If you have your own website you’ll be acutely aware that many shoppers happily fill their shopping cart with goods which they then never pay for.

In the real world if you fill a trolley with goods it’s a bit embarrassing to abandon it at the checkout and walk out of the shop. The same social pressure doesn’t happen online and there are a myriad of reasons shopping carts are abandoned.

In this eBook which our sister publication eSeller and Dotmailer collaborated on, you’ll learn ways to overcome cart abandonment and start converting these visitor to your website into sales.