Understanding how shoppers interact with your website is crucial if you want to modify and optimise it to improve conversions and profitability. And one very powerful, free tool, at your disposal is Google Analytics. That said, it can be a bit daunting for beginners so this training sessional the end off the month in Manchester might be just the ticket.
To find out more, and book a place, visit the event page here.
As the organisers say: “Google Analytics helps you analyse visitor traffic and help you understand your customers. Most importantly it will help you to track your customers journey throughout the purchase cycle. That makes it easier to for you to help your current customers and win new ones.”
