ChannelAdvisor have announced it will offer support for the Fruugo marketplace and have integrated with this global marketplace to enable its customers to expand their international reach.
Fruugo is a unique, fully localised, global marketplace where shoppers in 32 countries can buy products from retailers around the world. The marketplace’s mission is to provide shoppers with a great choice, competitive prices, and the freedom to shop safely and securely wherever they are.
When a retailer lists on Fruugo, their products can go live on up to 32 different country-specific versions of the Fruugo site, across 17 different languages and 21 different currencies. Each country site is fully localised to the customer in terms of language, currency, payment method, product availability, shipping and pricing. Shoppers have the ability to add multiple products into their Fruugo shopping cart from multiple retailers, even if the retailers are based in different countries.
“We’re always looking for new ways to help retailers and branded manufacturers scale to new audiences and regions, so we’re excited by the unique opportunity that Fruugo offers our customers. Fruugo’s platform empowers customers to have a truly global shopping experience by giving them access to products from a wide range of categories from retailers around the world. It’s an interesting marketplace model and one we think ChannelAdvisor customers will be able to leverage to expand to new regions.”
– Mike Shapaker, vice president and managing director, EMEA at ChannelAdvisor
If you’d like to find out more, Fruugo will be sponsoring and attending ChannelAdvisor Catalyst so book your tickets to learn more about how they can accelerate your cross border sales.
