The new Amazon India promotional event that’s coming up is billed as the Great Indian Sale. It’s scheduled for January 20th until the 24th of January 2018 and promises to be a big ecommerce extravaganza on the sub-continent. But what exactly is it?
The clue is in the name and rather like Prime Day the idea is to encourage merchants and shoppers to go crazy with offering deep discounts and bagging bargains. Manish Tiwary, Vice President, Category Management, Amazon India said, “As the most trusted and visited ecommerce destination, we are geared up to serve our customers with blockbuster deals from India’s biggest brands. The Amazon Great Indian Sale, will have irresistible deals across a wide a range of products in categories including smartphones, consumer electronics, fashion, home and kitchen, large appliances, sports and fitness among others.”
Amazon India says the sale will have offers on devices from brands like Apple, OnePlus, Samsung, 10.or, BPL, Micromax, TCL, Lenovo, HP, Philips, LG, Whirlpool, McAfee and Kaspersky among others. During the ‘Amazon Great Indian Sale’, special discounts will also be available on the Kindle Paperwhite, Kindle Paperwhite Starter Pack, Fire TV Stick, eBooks and more.
And in anticipation of the Great Indian Sale, Amazon India is bringing in thousands of staff specifically to cope with the demand. 6500 temp jobs will be created. Amazon India Vice President (Customer Fulfilment) Akhil Saxena says “This enhancement will be instrumental in driving an exceptional experience during the upcoming Great Indian Sale. These thousands of associates will help in augmenting our capabilities to serve our customers better and enable us to deliver consistently high levels of customer experience.” The fulfilment and customer support jobs have been created in metropolitan areas such as Hyderabad and Bengaluru and others.
It sounds like the Great Indian Sale is going to be a big deal. Are you in a position to get involved?