We’ve partnered with InterCultural Elements to bring you a 10 part video series to give you a head start on expanding your sales to new territories. Over the next weeks it will form a step by step guide to your international expansion.
If you’ve missed any of the previous instalments you can catch up on our TamebayTV How to take your ecommerce business abroad playlist on our YouTube channel
Today, Jesse Wragg of Intercultural Elements takes a look at the Southern Hemisphere with 4 reasons why the territory should be on your radar for international expansion. Jesse covers the size of the market and their overseas spend, logistics of sending product to the other side of the world, the lack of local inventory, and that there’s little translation with the exception of certain product names.