APC Overnight introduces two new services for merchants

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Delivery company APC Overnight has launched two new consumer services to give parcel recipients convenience and certainty about when a delivery is due. They’re called APC PinPoint and APC Called. The enhancements now on offer have been introduced to help SME customers, such as online merchants, meet consumer expectations when it comes to parcel tracking.

APC PinPoint is a tracking map that allows customers to check on the delivery driver’s progress via an online proximity map. Customers can now view the driver’s latest stop location compared to their own delivery location and stop number. It can be accessed via apc-overnight.com and is available for all services that are out for delivery that day.

APC Called and eCards are two alert systems is for if a recipient is not available when delivery is attempted. APC’s new eCard system allows the driver to send an email notification via eCard alongside leaving a physical calling card. The updated APC Called tool then allows the customer to either reschedule or order a collection for their their parcel online.

We’re committed to providing an excellent and bespoke service. This means utilising the best technology and continual investment. These two services recognise the importance of an efficient consumer experience to our SME customers. They will deliver improved parcel visibility, so that we can offer our customers an even more reliable service. We are also making it easier for consumers to reschedule their delivery, resulting in better satisfaction for our customers, which is always our ultimate goal.
– Jonathan Smith, Chief Executive of APC Overnight

There’s no doubt that good online tracking and dedicated services to help shoppers is increasingly a key differentiator for delivery firms and this sort of innovation gives a company a competitive edge. But still at the crux for ecommerce merchants is the cost because consumers are price sensitive when it comes the expense of postage.



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