We previously announced that we would be conducting and number of surveys this summer and today we launch the second – a parcel tracking survey. You can start the survey here.
This survey looks to explore the importance of tracking in parcel delivery, what is important to you as a merchant. It will explore the different options offered by couriers and how you are making use of technology available.
Merchants have different views when it comes to tracking, and for some that means shipping everything untracked as tracking is simply too expensive for low cost items. However with the rise of services such as Royal Mail 2D bar codes and Hermes Postable, even the lowest cost delivery services are starting to include tracking as standard.
There are also different approaches to how merchants use tracking when it’s available. Do you use it simply for internal customer support? Do you upload tracking to marketplaces? Do you make use of courier exception reports and take proactive action when a parcel is delayed? Do you simply point customers to the courier website or do you have an integrated tracking page on your website so that you can keep your brand front and centre throughout the delivery process?
We’re also interested to find out you thoughts on new artificial intelligence and technology surround tracking information. Tools such as SMS messaging, chatbots, automated call responders, mobile app and Progressive Web Apps are all coming into play, not to mention messaging such as WhatsApp.
The Tamebay parcel tracking survey shouldn’t take more than a few minutes of your time to complete and, as a thanks from our sponsor Scurri, we’ll be doing a weekly draw for a £100 Amazon voucher. Everyone that completes the survey will be entered into the draw and so if you complete the survey this week, you’ll have more chances of winning.
We’re interested to hear from your regardless of the size of your business. We know small businesses have different needs and expertise to larger businesses and your views matter. You can start the Parcel Tracking Survey here.