Ecommerce delivery has evolved but for too many retailers, their systems for communicating with customers have not. There is more data available than ever but in some ways the methods of informing and updating customers about their deliveries remain stuck in the Dark Ages. There is a wealth of data collected by carriers when it comes to delivery status. However, there is a disconnect in how retailers can collect, interpret and communicate this data in a way that benefits their brand and their customer’s experience.
In this white paper you’ll discover how your brand can take control of the post-purchase customer experience – Ecommerce delivery has evolved but for too many retailers, their systems for communicating with customers have not, despite data being more available than ever.
This Whitepaper outlines everything ecommerce merchants need to know about Tracking data and how to turn it to your advantage including:
- An analysis of the Tracking data available from the different carriers
- Survey results from 100+ retailers on how they use tracking data
- Best practices on how to communicate tracking to your customers
- Practical steps on how to easily aggregate Tracking data to communicate meaningfully with your customers through your own brand
The white paper was written in partnership with Scurri, and you’ll also find an introduction from Rory O’Connor, CEO OF Scurri with his vision of how machine learning and AI can help retailers delivery amazing customer care experiences to their consumers.
Download your copy here.