Shopify Studios series ‘I Quit’ set to inspire entrepreneurship

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Shopify studios have announced their new series ‘I quit’ which is due to premiere in North America on August 18TH and set to inspire entrepreneurship by spotlight lighting entrepreneurs with a behind-the-scenes look at the moment they decide to leave the security of their day jobs and go all-in on their entrepreneurial endeavors.

The business-owners showcased in the show come from varied backgrounds and have Shopify’s very own chief operating officer, Harley Finkelstein, offering them guidance along their journeys. The show will provide self-documented accounts into building a business and the trials, tribulations, and triumphs that are part of the package. According to Shopify viewers will be shown the intense make-or-break moments and decision-making that business owners grapple with every day.

“We launched Shopify Studios with a mission to highlight the ups and downs of starting a business in a way that’s honest and unfiltered, showcasing the diverse voices in entrepreneurship. ‘I Quit’ exemplifies the content we’re dedicated to creating by shedding light on inspiring stories that represent the types of remarkable entrepreneurs we’ve been supporting for more than a decade. The world needs more entrepreneurs, and we hope that “I Quit” inspires more people to take that leap.”
– Harley Finkelstein, Shopify COO

In the show viewers will watch newlyweds diving full-time into their dress shirt company; a pair of dads launching an outdoor cooler business (with their families in tow); a couple taking big risks to follow their dream of owning a sports team; three best friends planning to launch a wine brand catered to Black women after seeing underrepresentation in the industry; parents looking to build a BBQ sauce empire; and the daughter of a Brazilian immigrant who leaves her Wall Street job to build a business on the beloved Brazilian truffle ‘brigaderios.’ The series could be a very interesting watch for anyone with similar stories or experiences or even those wishing to gain a bit of extra knowledge and guidance in their own entrepreneurial endeavors.


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