Sellpy expands into The Netherlands and Austria

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Sellpy a second-hand clothing marketplace part-owned by the H&M group has recently launched in The Netherlands and Austria. The expansion into the two new markets is part of their international journey and will help grow the sustainable fashion industry whilst reducing the environmental impact of the entire textile industry.

“We see a steady growth in demand for sustainable consumption, where second-hand is a great option. Every garment bought pre-owned saves resources for our planet. It’s therefore very exciting that we continue to grow and empower more customers in Europe to live circular”
– Michael Arnör, CEO, Sellpy

Sellpy first launched in Sweden in 2014 and is currently the largest online shop and sales service for second-hand items in Sweden. In June 2020 the platform then launched in Germany, and for the launch in the Netherlands and Austria, they teamed up with H&M Austria and H&M Netherlands to make shopping second-hand even easier.

“We’re excited about Sellpy’s continued international expansion which we support with our investment and strategic partnership. We truly believe in the entrepreneurs and team behind Sellpy and their unique circular business model, which perfectly aligns with our vision to become fully circular”
– Nanna Andersen, Head of CO:LAB, H&M Group

Selling on Sellpy:

Sellers who are in one of the new or existing markets that Sellpy sell in can learn about selling on the platform here.


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