A new exclusively British online marketplace has recently launched. All Britannia, as it is known, aims to connect UK sellers with consumers who value buying British and supporting domestic business.
According to reports of All Britania’s launch, businesses who are using various platforms such as Shopify, Squarespace and WooCommerce will be able to present their products on the marketplace quickly and easily.
The marketplace was founded by Ryan Idrissi after he had trouble finding a simple coffee filter. After searching and not being able to find a British-made product Ryan decided to instead look for an exclusively British website. After realising he couldn’t find one he decided to make one himself.
“At the start of last year’s lockdown, when the UK seemingly ran out of toilet paper, it became all-too clear how reliant we are on imports and international supply chains. At the same time, British consumers were driven to support British stores and businesses — but they faced a huge challenge in trying to find a place where you could simply stock your basket full of UK products and purchase.
“All Britannia is changing all that, by creating a single one-stop-shop for consumers who want to support the British supply chain. As an extra benefit, buying British considerably cuts buyers’ carbon footprints, making it a greener alternative to buying goods created elsewhere in the world.”
– Ryan Idrissi, Founder, All Britania
Selling on All Britannia
To sell on this marketplace your business needs to be based in the UK and British materials should be used where feasible. If you own a British business and think you could find a home on this new marketplace you can get in touch through the contact details on this page.
One Response
Interesting concept…. Nightmare to do.
Many raw materials come from abroad. Many parts and such…. Come from abroad and are rebranded here.
In fact when you delve into the origins of most things you will find a mix of countries.
Say you make something from UK wood, but the screws come from China, the paint is made in the USA etc…
I wonder how many smaller companies actually know where many of the things they use come from?
My fear is that most people have no idea about how little of a ‘made in the uk’ item can actually be made in the UK! When they find out, they tend to release a backlash that could crippled company.
I know he has added a bit of confirmation on this…. But customers simply don’t see it!