Live Streaming for Brands

No primary category set

Discussion of livestreaming in general and a brief history of the platform.

Focus on Alibaba-specifics and how livestreaming accelerated due to the pandemic – now brand critical to launching in China. Mass-streaming and VIP-streams (exclusive to restricted numbers of clients) are increasingly common and are set to shape the future hybrid world of retail.

Learnings from 11.11 Global Shopping Festival

Deeper dive into 11.11 ‘shopatainment’ and social-commerce.

The future opportunities to come in livestreaming thanks to the development of innovative new technologies

RELATED POSTS..

Alibaba.com: Strong growth in UK SME buyers

Alibaba.com: Strong growth in UK SME buyers

AliExpress livestream shopping launches in UK

AliExpress livestream shopping launches in UK

Positivity levels rise amongst UK SMEs, but supply chain challenges remain

Positivity levels rise amongst UK SMEs, but supply chain challenges remain

Top B2B procurement trends to watch out for in 2024

Top B2B procurement trends to watch out for in 2024

UK / EU exports to China via Alibaba up 1/3 to €32.3 billion

UK / EU exports to China via Alibaba up 1/3 to €32.3 billion

ChannelX Guide...

Featured in this article from the ChannelX Guide – companies that can help you grow and manage your business.

Register for Newsletter

Receive 5 newsletters per week

Gain access to all research

Be notified of upcoming events and webinars