Prime Day 2022 Dates – 12th & 13th July

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Amazon have revealed that the Prime Day 2022 dates will be the 12th to 13th of July, with up to 50% off top brands. But the deals will start much earlier and from the 8th July and you’ll be able to save up to 60% on select Amazon devices.

Small businesses will feature prominently with customers encouraged to shop with them from the 21st of June to be in with a chance to win Amazon gift cards.

The Prime Day 2022 dates of the 12th and 13th of July applies to 20 countries including the UK, Austria, Australia, Belgium, Brazil, Canada, China, France, Germany, Italy, Japan, Luxembourg, Mexico, the Netherlands, Portugal, Singapore, Spain, the US, and, for the first time ever, Poland and Sweden. Later this summer, Prime Day deals events will be held in India, Saudi Arabia, and the United Arab Emirates, as well as in Egypt for the first time.

Customers will be able to shop products from top brands and third-party sellers, including many small and medium-sized businesses. New deals across all categories, from fashion and electronics to toys and home, will go live throughout Prime Day, offering great savings. The two-day event includes must-have brands such as Philips, Bosch, Elemis, Rimmel, Urban Decay, Garnier, Miele, Samsung, and Shark; styles from fashion brands including Amazon Essentials, Puma, and Swarovski; and Amazon’s lowest prices ever on select products from Sony and Bose. Early deals start 21st June, including up to 50% off top brands.

Prime Day 2022 Dates

  • Shop from small businesses to enter Prime Day Sweepstakes – 21st June
  • Early deals and new, member-only offers start – 21st June
  • Four months free Amazon Music Unlimited (six months with Echo purchase) – 21st June
  • Free games from Prime Gaming – 21st June
  • 60% off movies and TV shows to rent or buy through Prime Video – From 22nd June
  • 20% off on select clothing, shoes, and accessories from Amazon brands – From 28th June
  • Gaming event of the summer—Ultimate Crown -10th July
  • The main event – 12th & 13th July

Our Prime members across the UK will find the widest selection and best deals yet this Prime Day. From thousands of local British small businesses our members love, to the national brands and popular products they trust, Prime Day will help people save money, have fun, and also shop small. But that’s not all – don’t forget, Amazon donates to the charity of each customers’ choice when they shop with AmazonSmile.

– John Boumphrey, UK Country Manager, Amazon

Shopping Small Businesses

This year Amazon aim to make it easier than ever to support small businesses.

  • Win Big by Supporting Small: From 21st June through 11th July, for every £1 spent on eligible small business products, customers will receive a chance to win great prizes. Hundreds of thousands of customers globally will have a chance to win Amazon gift cards.
  • Look for the Small Business Badge: Prime members can discover and shop products from small business brands in Amazon’s store with the new Small Business Badge. This new badge makes it easier for members to identify products from small business brands and artisans. To learn more and shop curated collections.

Of course, to benefit from Prime Day, even if it’s just buying something you would have purchased anyway but at a discounted price, you have to be in the club. That means being a Prime member which gets you unlimited One-Day Delivery plus a host of other freebies from Prime Video, Amazon Music, Prime Gaming and more.

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