ChannelAdvisor have announced new channel integrations and platform capabilities to help sellers accelerate their time to market and meet new sources of consumer demand. With these new channel integrations, ChannelAdvisor now supports over 360 marketplaces and retail sites globally, enabling brands and retailers to reach new audiences while expanding their selling footprint.
As consumers incorporate more and more channels on their path to purchase, brands and retailers are expanding their selling efforts on new channels to meet demand. We remain committed to helping the world’s leading brands reach consumers across all stages of the consumer journey by supporting the channels most critical to their businesses.
– Steve Frechette, vice president of product management, ChannelAdvisor
New Channel Integrations
ChannelAdvisor’s new channel integrations include Decathlon in the UK (and DE, ES IT, NL, PL, PT), as well as marketplaces around the world: Michaels (US); AutoParts4Less (US); Conrad (DE, NL); Pixmania (FR); Brich (US, KR); Globus (CH); MySale (NZ, SG); and Boxed (US).
ChannelAdvisor has expanded its North American integration with Criteo to help brands reach more consumers and gain visibility across select retail sites in Europe.
ChannelAdvisor also enables brands to promote multiple products to consumers within a single Buy Now Interstitial experience. The ability to expose multiple variations of a product and cross-promote related products within the same advertising widget helps brands increase the likelihood of conversion by providing potential customers with more product options.
Brands rely on ChannelAdvisor’s suite of Shoppable Media solutions, including the Buy Now Interstitial, to make their websites and digital campaigns actionable by providing a seamless and dynamic connection to in-stock products at preferred retailers.
