Sarah Bryant is Director of SMBs at eBay UK and someone who has a deep understanding of what works and what doesn’t when it comes to selling on the marketplace.
We sat down with Sarah to learn more how to perfect eBay listings, eliminate common mistakes, what drives conversion rates and reduces returns.
In the video, you’ll also discover how you can learn more about perfecting eBay Listings with content suitable for both brand new eBay sellers and established eBay Businesses.
00:00 Biggest mistakes people make when creating eBay listings
01:55 Tip to potentially reduce returns by 35%-40%
03:26 What quality video production do you need for listings and eBay shops
06:03 Item Specifics – How much effort should you put in?
08:45 Promotional tools – which to use, when and why
13:20 Mistakes to avoid when using eBay Promotions