TikTok Shop for US Brands

No primary category set

TikTok Shop quietly launched in North America in late 2022. This feature allows US brands to apply to sell their products directly on the social platform. Users can then make the purchase through the TikTok app without being sent to a third-party website.

Previously this feature was only available in the UK and seven Asian countries and regions. This exciting update puts Highlands in an optimal position to help their clients take full advantage of what TikTok Shop offers.

Highlands, who exhibited at ChannelX World last October, is a leading expert in live shopping and TikTok Shop. Last year, TikTok awarded Highlands with the Championship Award for being a top UK TikTok Shop Partner, along with the Rising Star Award for high-ranking in engagement and product discovery.

As a partner with TikTok in the UK, the experts at Highlands have valuable insight into how brands can optimize TikTok shop to their advantage, building brand awareness and pushing consumers to make a purchase. We are looking forward to seeing the success that TikTok Shop can have in North America and are grateful for our invaluable partnership with the platform.

– Stu Conroy, Head of Innovation, Highlands

RELATED POSTS..

TikTok Shop Legend Merchant - eFones

TikTok Shop Legend Merchant – eFones

FMCG Brand success on TikTok Shop

FMCG Brand success on TikTok Shop

Coca‑Cola Acts of Kindness TikTok activation

Coca‑Cola Acts of Kindness TikTok activation

Levitex sets sights on future growth following viral TikTok success

Levitex sets sights on future growth following viral TikTok success

Pattern launch Full-Service Partner Solution for TikTok Shop

Pattern launch Full-Service Partner Solution for TikTok Shop

ChannelX Guide...

Featured in this article from the ChannelX Guide – companies that can help you grow and manage your business.

Latest

Take a look through a selection of the latest articles on ChannelX

Register for Newsletter

Receive 5 newsletters per week

Gain access to all research

Be notified of upcoming events and webinars