Claim your Amazon New Seller Incentives

Category: Amazon News
Claim your Amazon New Seller Incentives

Amazon New Seller Incentives are designed to encourage new brands to sell on Amazon stores, or for existing brands on Amazon to expand to sell on new country sites. However Amazon have announced the validity of the benefits will be reduced from 1 year to 90 days so make sure you use your benefits promptly.

If you’re a new Professional seller and have yet to list your first product in the US, Japan, the UK, Germany, France, Italy or Spain, or if you’re an existing Professional seller and want to expand to these stores for the first time, you may be eligible for New Seller Incentives.

The New Seller Incentives programme helps you grow your brand, scale your business and promote your products. Eligible sellers who take the required actions can qualify for benefits that could be worth more than £40,000, including Vine, FBA and Amazon voucher credits.

Claim within 90 days

Effective from the 1st of March 2023, the eligibility window to access New Seller Incentives benefits for Vine, FBA and Amazon vouchers will be updated from one year to 90 days. Transparency credits will no longer be available.

These updates apply only to new Professional sellers who list their first buyable ASIN on or after the 1st of March 2023.

Amazon New Seller Incentives

  • Get 5% back on your first £800,000 in branded sales
  • Take £80 off inbound FBA shipping using the Amazon Partnered Carrier program
  • Out-of-country sellers take £160 off fulfilment fees using Amazon Global Logistics
  • Get 90 days free storage for 50 units plus 180 days free removals with Fulfilment by Amazon
  • Get £40 credit for Sponsored Products CPC ads
  • Receive up to 2000 free Transparency codes (£80 value)
  • Enrol one product in Vine for free for up to 30 trusted reviews (£160 value)


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