Meet the Marketplace – The Range

Meet the Marketplace - The Range

Today, we sat down with Rebecca, the Marketplace Manager at The Range, and her dedicated team. The Range is one of the UK’s fastest-growing retailers, and unknown to many, they also offer a marketplace where third-party suppliers can sell their products. Impressively, 50% of the products sold on therange.co.uk come from third-party suppliers. Now, they’re opening their doors for new sign-ups!

Rebecca and her team are thrilled about their marketplace, and here at ChannelX, we believe this is an incredible opportunity to showcase your products to millions of customers via one of the UK’s premier retailers. Read on to learn about what’s on offer and how to become a Marketplace Partner.

Who are The Range?

Since opening the first store in 1989, The Range has become one of the fastest growing retailers in the UK. The company ethos has always been to bring our customers great quality products at the most competitive prices, bringing together everything you need to create a beautiful home in a one-stop-shop. In 2016 therange.co.uk was launched and in 2020 the marketplace service was introduced. Fast-forward to today, and we now have 220 stores open across the UK and ROI, and a successful online presence across home, leisure and garden departments.

What’s the opportunity with The Range Marketplace?

By joining our 1,100 marketplace partners, you can list your products on our well-established website, which holds a significant market share across various categories. We offer a simple, category-based percentage model with competitive commission fees or a unique cost-based model. The commission is the difference between your regular sell price and the retail price we set. But most importantly – No Sale, No Fee!

How many buyers do you have?

Since launching the Marketplace service back in 2020, we’ve served millions of customers. As a well-established UK retailer with a recognisable brand, Marketplace Partners benefit from The Range’s huge online presence and loyal customer base.

What type of sellers are you looking for?

We seek reputable partners specialising in our core categories: Furniture (indoor and outdoor), DIY, Garden, Toys, Pets, and Home Décor. We are however also open to expanding into areas like Electricals, Tech, Gaming, White Goods, Children’s products, and Sports Equipment. Our partners need to be competitively priced and offer fast delivery options to meet the demand.

What type of products sell well on The Range?

Our customers are value-savvy, so competitively priced products that meet customer needs perform best. We are renowned for our seasonal products and have one of the most extensive offerings for outdoor living and outdoor furniture ranges, as well as Halloween and Christmas. Furniture is a key category year-round, and we continuously evolve our offerings in our 21 key categories, including Home Décor, Lighting, DIY, Toys, and Garden products.

What can a seller expect from selling on The Range?

As a Marketplace Partner, you will receive support from our account management and customer care teams. Our modern API aids in order fulfilment and product listing alongside our SaaS platform. We combine strong customer loyalty with a seamless shopping experience, often bringing you more sales compared to other channels. We’ll help put your products front and centre with the support of a dedicated marketing executive who’ll showcase your products in more prominent locations such as the homepage, email newsletters, social media and more.

How do I sign up?

Visit https://marketplace.therange.co.uk/sp/  

Signing up is easy, and application decisions are quick. You’ll need your UK company registration number and details about your company and products. Our team is ready to assist with any questions.

Key Statistics

  • The Range Marketplace sales grew by 45% last year.
  • 50% of ecommerce sales come from our Marketplace Partners.
  • We work with 1,100 sellers on the platform.
  • We offer 340,000 (and counting) products across 1,800 categories and 21 departments.
  • Our website receives over 200 million annual visits.
  • From 220 stores to the web, sellers can leverage 30+ years of brand awareness.
  • Sign-up is free, with no monthly subscription fees. If there’s no sale, there’s no fee.
  • Competitive commission rates range from 11-15%, depending on the product category.

Case Study – Furniturebox

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