Optimizon, known as an Amazon and ecommerce marketplace agency in the UK, has become an official partner to one of the most trusted marketplaces in the UK, B&Q.
B&Q’s marketplace on DIY.com launched in March 2022 and has since grown significantly, with the specialist home improvement platform now offering over 1 M products across categories such as tools, gardening, home decor, lighting and building materials. Optimizon’s partnership with B&Q is focused on helping sellers maximise their success on this expanding marketplace.
We’re thrilled to partner with B&Q which is embarking on an exciting journey with its marketplace offering. As a leader in the DIY industry since 1969, together with Optimizon’s track record of helping brands achieve profitable customer sales on e-commerce platforms such as Amazon, eBay and Wayfair, we’re looking forward to a partnership that will leverage sales growth for sellers on this new marketplace.
– James Pitts-Drake, CEO, Optimizon
We want B&Q to be the preferred online platform of choice for British home improvers. To achieve this goal, it is vital for us to work with and onboard sellers, who have a wide variety of home improvement products and who know how to operate effectively on a marketplace to meet customer needs.
We’re committed to continually expanding our online range and having listings that are relevant, rich in content and well optimised is an important part of the consumer journey. We’re hoping that our partnership with Optimizon can ensure that our sellers are making the most of the marketplace and that customers get the experience they are looking for.
– Tristan Commecy, Marketplace Director, B&Q
The partnership launched at B&Q’s inaugural Seller Conference on May 10th, 2024, where Optimizon, as a premium event sponsor, shared valuable learnings and e-commerce insights with several of B&Q’s top sellers and partners.