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How Where’s That From achieved massive growth

It’s hard to believe that Mahavir ‘Marvy’ Nerwan and his brothers only set up Where’s That From a couple of years ago in 2022 – Today they routinely sell around 3,000 pairs of shoes a day trading across multiple platforms including their own website, marketplaces including retailer led and dropship marketplaces, from Debenhams to Matalan and Freeman’s.

We spoke to Marvy today to discover what’s driven the business forward to rapidly grow, both from how they differentiate themselves in a crowded vertical and the tech stack and internal framework that’s positioned them for rapid growth.

In this video you will find:

  • 00:00 Introducing Mahavir ‘Marvy’ Nerwan and Where’s That From
  • 02:12 How Where’s That From grew to selling 3,000 pairs of shoes per day
  • 03:00 How Where’s That From leverage marketplaces
  • 06:44 Challenges of marketplaces compared to webstore
  • 08:47 Scaling rapidly through automation and technology
  • 10:25 Building the tech stack & internal framework
  • 13:08 Differentiation in a competitive vertical
  • 15:45 What’s coming in 2025 for Where’s That From?

Links

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