The Amazon Spring Deal Days are live from 00:00am GMT on Tuesday 25th March 2025 until 23:59pm GMT on Monday 31st March at amazon.co.uk/springdealdays, offering big savings of up to 45% off. Customers can find hundreds of thousands of deals across a range of categories including brands such as Shark, adidas, Ninja, and Philips.
Recent research reveals that shoppers in the UK are looking for bargains during Spring, and three in four (75%) Brits actively wait for deals events to buy the products they want. Over half (54%) of shoppers are more likely to be penny-pinching at this time than last year. The research also reveals that 80% of savvy online shoppers will be looking for everyday items including clothing and footwear (46%), beauty and wellness products (21%) and outdoor or sports equipment (13%).
Take advantage of early deals
- Amazon Devices: Take advantage of offers on a selection of Amazon Devices, including Echo, Kindle, Ring, Blink, Fire TV, and eero.
- Private Brands: Up to 30% discount on Amazon Private Brands including Amazon Basics and Amazon essentials.
- Amazon Resale: Amazon customers can get 20% off a selection of quality used, returned or open-box products from Amazon Resale. The discount will be deducted automatically at checkout after selecting the delivery address. T&C’s apply.
Finding the right Spring Deal Days deal for you
Customers can head to amazon.co.uk/springdealdays from today for top tips on finding the right deals for their interests including:
- Watch A Deal: This is the easiest way to preview, track and shop those limited time Lightning Deals while at home or on-the-go, with alerts on site as well as in the Amazon app.
- Deal Alerts: Shoppers can subscribe to receive deal alert notifications for recently searched and viewed items onsite and in the app. All you have to do is visit the Amazon Spring Deal Days event page on the Amazon Shopping app between now and Amazon Spring Deal Days to create deal alerts and receive push notifications during the event.
- Wish List: Add items to your Wish List and receive notifications if your top picks are included in an Amazon Spring Deal Days deal.
- Find personalised deals: Amazon makes it easy for customers to find deals they’re interested in with personalised recommendations. This Spring season, customers can see customised deals lists including “recommended deals for you”, “deals related to your lists”, “4+ star deals for you” and “deals related to items in your cart”.
- WOW! Deals: Products from top brands, with new deals dropping every day throughout the event across categories including electronics, kitchen, home, and more.