Social Media Masters, this 14th May in London, is the definitive guide to navigating today’s digital landscape, unpacking effective social media strategies that build brand loyalty, drive sales, and forge real connections with consumers using organic and paid social content, influencer marketing and fan culture.
Retailers, brands and networks can join us for free so, if you’re not already registered to attend, you can register for one of our remaining spots now.
The event is packed full of top-notch content and top-shelf speakers, but here are two panel discussions to look forward to on the day.
Cineworld, Lastminute.com and Lick on building a powerful brand presence on social
ChannelX Editor-In-Chief, Chris Dawson will be joined by Cineworld’s Senior Social Media & Content Marketing Manager, Carla Boyd, Lastminute.com’s Social Media Content Manager, Freya Shah, and Lick’s Head of Brand, Amie Caswell. They’ll be unpacking what it takes to build a lasting reputation and community on social media, with a view to cultivating a loyal, long-term customer base.
TikTok Shop, John Lewis, Heineken and Snug unpack the potential of social advertising
TikTok Shop’s very own Integrated Marketing Director, Nora Zukauskaite, will talk to Wesley Dyke , Head of Social & Programmatic, John Lewis Money, Heineken’s Social Media and Influencer Lead, Jimmy Hughes, and Lauren Hannifan, Co-Founder & Head of Brands at Snug, about how to leverage and measure social advertising to maximise return on investment.
