Nextbase is a market leader in connected car technology and driving intelligence, with 22 years’ experience of manufacturing in-car devices and, to this day, our sole focus is on driver wellbeing and safety. Nextbase is the largest smart Dash Cam brand in the world and hold over 80% of the UK market by volume.
We spoke to Douglas De Santi, Global Head of Direct to Consumer at Nextbase, to discover why they selected the BigCommerce solution to re-platform and how it has enabled customisation of their websites.
In this video you will find:
- 00:00 Introducing Douglas De Santi, Global Head of Direct to Consumer at Nextbase
- 02:13 Latest dashcam technology and features
- 03:22 Dashcams for insurance market
- 04:21 How Nextbase educate the customer on dashcam benefits
- 06:05 Why Nextbase chose the BigCommerce platform for B2C and B2B sites
- 07:58 How Nextbase drive traffic to their sites
- 08:45 How BigCommerce enabled full product page customisation
