Welcome to the ChannelX 2025 Leaders Interview featuring Max Sinclair, Founder and CEO at Azoma
Azoma aim to help you get your brand mentioned in AI Search! If you want to connect with billions of shoppers using ChatGPT, Google AI Overviews and Amazon Rufus to discover products; by generating and publishing optimized visual and written content, Azoma can assist!
In this video you will find:
- 00:00 Introducing Max Sinclair
- 01:44 How AI is changing consumer search behaviors
- 04:40 How AI will influence personalisation
- 06:59 How Generative AI Optimisation differs from legacy SEO
- 11:01 The need for rich multimodal content vs keywords
- 12:02 How to get your brand mentioned in ChatGPT
- 14:05 How to feature products on Amazon RUFUS
- 16:22 How Azoma can help optimise your brand in AI search
