This week, Mirakl came to London for their Mirakl Summit conference, bringing the industry together with marketplace operators and sellers meeting to discuss the very latest developments that can power their businesses forward.
The day opened with co-founder and CEO Adrien Nussenbaum talking about how the industry needs to accelerate and innovate, notwithstanding that Mirakl marketplaces are already growing at some 30% year on year, far outperforming ecommerce in general.
But perhaps the most exciting part of the day was when Anne-Claire Baschet, Mirakl’s Chief Data & AI Officer and Nagi Letaifa, Mirakl CTO, took to the stage to talk all things AI, including new product announcements of new intelligent features designed to accelerate marketplace performance and the latest AI-powered innovations from Mirakl Ads.
As if that wasn’t enough, in an exclusive interview, recorded at the Mirakl Summit, Anne-Claire revealed that product data extraction from images powered by AI is also coming to Mirakl Ads Retail Media offering.
In this interview you will find:
- 00:00 Introducing Anne-Claire Baschet
- 01:12 How AI is impacting traditional search engines
- 02:50 How 91% of Mirakl employees use AI in their role
- 04:21 Why 30% of Mirakl employees build their own AI agents
- 06:27 AI marketplace announcements from London Mirakl Accelerate
- 08:39 Mirakl AI reduces work load by 90% for catalogue onboarding
- 10:18 New! Mirakl AI feature to extract product data from images
- 12:13 How consumers talk to AI agents (and they’re polite!)
- 15:52 How AI in Retail Media increases profits for both marketplaces and their seller partners
- 16:17 Exclusive – AI image data coming to Mirakl Retail Media ads!
- 19:12 The Agentic AI future of ecommerce
- 21:16 Why you need to unblock web crawlers to enable AI
- 22:25 Summary: Optimising websites for AI
