AliExpress Brand+ has launched, offering its most comprehensive brands, savings and price-matching programme to date. The Brand+ channel offers an increased selection of branded products, a price match commitment available for thousands of products, enabling UK shoppers to buy brands at great prices.
In recent customer research, 8 out of 10 AliExpress buyers surveyed in the UK rated the platform as ‘affordable’ and 94% would recommend it . The new AliExpress Brand+ channel is perfect for both bargain hunters and brand lovers seeking bargains ahead of the 11.11 Singles Day sale, AliExpress’s biggest shopping promotion of the year.
AliExpress Brand+Price-matching
Consumers can shop for items in the Brand+ channel marked with ‘Best Price Guarantee’ on the product page.
If you can find a lower price on another designated e-commerce platform within 7 days of purchase, AliExpress will refund the difference. The designated platforms are Amazon, Temu, Shein and eBay.
We are constantly investing to improve the shopping experience for our customers by providing them with high-quality, top brands at competitive prices, delivered quickly. That is why we are making Brand+ available across over 1,500 brands, with more to come on the AliExpress platform. We continue to give customers the widest possible choice of great-value, branded products.
– Bonnie Zhao, UK General Manager, AliExpress
Brands on AliExpress range from internationally renowned household names and new brands with expertise in trending categories. Examples of brands available on AliExpress include:
- Pop Mart (toy figures)
- DJI, Osmo, Insta360, Kodak (cameras)
- Lenovo, Samsung, Xiaomi, OnePlus (consumer electronics)
- Shokz, Anker, Magcubic (tech)
- Vevor (Home items and equipment)
- Eufy, ILIFE (robotic vacuums)
- Vileda, Finish (Household cleaning)
Consumer research reveals that nearly half (47.2%) of UK customers are likely to buy when a best-price guarantee is offered (2). 59.5% of AliExpress shoppers surveyed report saving 26% or more through shopping with AliExpress in the last 12 months (2).
Our Best Price Guarantee continues our commitment of always helping shoppers to save money via AliExpress.
– Bonnie Zhao, UK General Manager, AliExpress
As the AliExpress Brand+ channel goes live, shoppers can benefit from a longer sale period from the 11th of November to the 3rd of December, spanning both the 11.11 Singles Day shopping festival and Black Friday.
