Virtualstock has had a lot of news recently, they’ve been acquired by US based Logicbroker and launched new 2p partners such as City Plumbing, and yet hidden behind these stories is the most important thing to hit retail in 30 years – the rise of the LLMs and Agentic commerce.
Not since the dot com boom, which changed the shape of the high street forever, have retailers faced disruption on this scale, so we caught up with Ed Bradley, CGO, Virtualstock to find out more. Perhaps the most salient point Ed shares is a US retailer who has seen hits to their website nosedive by over 20% in one year, and that’s the scale of disruption that Agentic commerce is bringing.
In this video you will find:
- 00:00 Introducing Ed Bradley, CGO, Virtualstock
- 01:03 What does the acquisition by Logicbroker mean for Virtualstock?
- 03:27 Orchestrating orders for LLMs and Agentic Commerce
- 05:12 Acquisition is enabling focus on new Agentic Commerce world
- 07:33 Why City Plumbing selected Virtualstock for range extension
- 10:19 When should brands consider 2p over 1p/3p
- 12:06 How dropship has been part of retail for decades
- 14:38 The shift to Agentic Commerce in 2026
- 17:14 The coming retail casualties from the shift to Agentic Commerce
