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2026 Leaders Interview – Prabhat Shah – AmafestUK

Welcome to the ChannelX 2026 Leaders Interview featuring Prabhat Shah, founder of AmafestUK.

AmafestUK is a full-day conference, taking place on the 16th October 2006 in Birmingham, and is designed for both current and aspiring Amazon sellers. In this interview, Prabhat shares why AmafestUK was launched, what both Amazon Merchants and Amazon Vendors can learn, and his vision for the conference in 2026 and beyond.

In this video you will find:

  • 00:00 Introducing Prabhat Shah and Amafest
  • 00:58 What inspired the creation of AmafestUK
  • 03:22 How AmafestUK stands out from other eCommerce events
  • 06:58 Why move Amafest to Birmingham?
  • 08:57 What to expect at AmafestUK on October 16, 2026
  • 11:41 Who should attend AmafestUK?
  • 13:00 New features planned for future AmafestUK events

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