In January, TikTok Shop in the UK gave notice that from early 2026, orders must be fulfilled exclusively via TikTok Shop Logistics Services, including Fulfilled by TikTok (FBT), Upgraded TikTok Shipping, or Collections by TikTok (CBT). This would have spelled the end of Seller Shipping, where merchants can use their carrier of choice with their own contracts and negotiated rates. Due to come into effect from the 25th of February, TikTok have now put this decision on hold.
We are writing to clarify the current status of Seller Shipping following our previous communication regarding potential updates
At this time, Seller Shipping remains unchanged, and previously shared deadlines are not going into effect.
In the meantime, please continue to operate as usual. We will provide further details.
– TikTok Shop Team
There are two takeaways from this. One it was that it was ill thought out and you can read the carnage it created for sellers on TikTok Shop in the US on our article here. The reality is likely that simply too many sellers couldn’t comply with the new policy in the short time frame given, bearing in mind the number of existing ERP systems, WMS platforms, and 3PLs that aren’t set up to handle TikTok Shop Logistics Services.
The second point to bear in mind is that TikTok Shop US haven’t cancelled the changes, they’re merely said that they’re not going into effect in seven days time. It’s the deadlines that aren’t going into effect.
If you’ve been rushing to change your tech stack to integrate with TikTok Shop Logistics Services then we forgive you if you’re feeling a bit peeved and wondering why you’ve been scrambling for the past four weeks and it all feels like wasted effort. You’ve probably not entirely wasted your time as new deadlines may come back and at least you’ll be ready.
This is however a situation that we hate – an announcement is made that inflicts a huge disruption and workload for sellers, only for it to be cancelled or rolled back at the 11th hour. It’s a bit disappointing to say the least, but a lesson that we hope TikTok (and indeed all platforms) learn from and don’t repeat the same mistakes in the future.