Retail MediaX Europe 2026 opens at 0800am on the 14th of May for registration before conference chair Colin Lewis opens the event at 0910am. A panel featuring Roger Dunn of Retail Media & AI Consultancy and Zalando VP Joanna Rogers, will explore the next phase of the retail media industry as it continues to build scale before Criteo’s Andy Stephen, managing director, retail media UK, sets out the opportunities for growth across retailers and channels.
Colin Lewis, event chair, global retail media guru and RMX Podcast host, will lead a panel session exploring the findings of the Retail Media Report 2026.
I’ll be unpacking the Retail Media Report 2026 on stage, then stress‑testing it in panels, roundtables and show floor chats. Bring questions, challenges and examples, because this is a working session for the industry, not a lean-back day.
Around the world, everyone talks about retail media. At RMX Europe, the people building the networks and writing the cheques actually show you how they’re doing it. The agenda this year mirrors the real conversations I’m having on the RMX Podcast (creativity, performance and innovation) but live, in a room full of people who can change things tomorrow in the office.
– Colin Lewis, event chair, Retail MediaX
From 1145am, the event divides into three streams: Creativity and Collaboration, Impact and Performance, and Innovation and Technology. Speakers from brands and retailers including Frasers Group, Ocado Retail, Pepsico, WPP Media, Pearson and Dunnhumby will take centre stage in the conference streams.
The full event reconvenes for a keynote closing panel featuring Roxanne van Duijn, Google’s retail media lead in Germany, Justin Sandee, director of commercial development at bol.com retail media, and Hélène Trad, director of retail media at Kingfisher, who will together look ahead to what comes next for the retail media industry.
The day ends with an exclusive preview of Colin Lewis’ latest report, The Seven Challenges for Retail Media in 2026, and a final networking session.
Retail MediaX Europe is the annual meeting place for this industry – one day when brands, retailers, agencies and tech all clear the diary and get in the same room. We’ve designed the whole experience around meeting people. From the three track programme to structured networking and the RMX Award, and the conversations you have between sessions.
Last year’s event proved there’s huge appetite for a no‑nonsense forum where practitioners can swap what works, what doesn’t and what’s next. This year we’re doubling down on that energy.
– Mark Pigou, co-founder, RetailX
