Souq is an online retail and marketplace website in the Arab region, featuring more than 9.4 million products across 31 categories including consumer electronics, fashion, health and beauty, household goods, and baby related goods. It reportedly attracts over 45 million visits per month, with localised operations in the KSA, UAE and Egypt. Souq.com also says it offers a convenient and safe online shopping experience with secure online payments and also the option to pay cash on delivery of the goods.

Souq is owned by Amazon and, as such, enjoys some similarities with the US-based ecommerce giant including the Amazon Global store. Kindle devices are already available with Souq and doubtless Alexa products will soon be part of the experience.

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