Returns are now, more than ever, an essential part of a consumer’s e-commerce journey. Facts such as expensive returns and unclear policies are preventing European consumers from purchasing goods at international online stores.
So how can online retailers reduce return rates, meet consumer requirements and streamline the process for themselves and their customers? This ebook from B2C Europe aims to show you how with sections on:
- Consumer expectations
- Comparisons between
- European consumers
- Tips to prevent returns
- Managing international returns
- The ideal returns process